Media & Pragrams Activations

Integrated Troops is a specialist Marketing Communications Ideation and implementation agency with focus on Media and Programs Activations. The agency comprises competent, result-driven professional and artisanal forces with a specialist focus on accountable, result-driven growth activation of Habit & Attitude change momentum for policies, causes and brands.

The agency commenced business in 2007 as an industry response to the reality of implementation approach and standards for brands at the turn of the century, and was integrated into the Genity Projects in 2010.

We have handled such clients/brands projects as Total, Multilinks, Dangote Foods, West African Tobacco, West African Popular Foods, Etisalat, Cadbury, Close Up, Harpic, Lipton, KLM, Dansa, Close Up, Lipton, Honda manufacturing, amongst others.

The agency relies on a blend of tested and trusted tools to create (input & output) and bring brands and cause to life with granularity that breaks cubes into real-life testimonies to engender trust and bond between brand/Cause and Target Audience.

We believe in quality execution, to hold project investments accountable, with agreed measurable KPIs.